Hi, I'm Kate 👋

Resident words freelancer and professional goofball. An eternal gif and list enthusiast, I enjoy taking serious topics and making them fun to read. Check out my words below!

@katelynnwriting

All content by Kate

A collection of all articles authored by Kate Sortino, published on Prezly
Best Newsroom Software in 2026: 9 Tools Compared
PR Software
How to get influencers to promote your product: A guide on finding and outreach
Influencer Marketing
Press Kit: What It Is, Templates & 10+ Examples for 2026
Basics
Social media PR: Examples, tactics, tips & more
Social Media
12 crisis management tools for faster, clearer response
PR Software
Inbound PR: Step-By-Step Strategy Guide (With Examples)
Writing a New Hire Press Release (With Examples & Templates)
Press Release Guide
How to format a press release: Examples, tips & best practices
Content Creation
How to write a press release for your new product: Examples & template
Press Release Guide
How long should a press release be? 300 to 500 words
Press Release Guide
10 consumer PR agencies to consider in 2026
The 20+ best PR & comms thought leaders to follow in 2026
Basics
How to write a book press release: Examples, templates & more
Media Pitch
Guide: How to use Connectively (HARO) & #JournoRequest to find hidden media opportunities
Strategy
How to Write a PR Media Pitch in 2026 (+5 Winning Examples)
Email Marketing
How to use ChatGPT to draft your next press release
Press Release Guide
Guide: The 30+ Best Digital PR Tools & Software [In 2026]
Workflow
How to do car PR in 2026 & 7 great automotive PR stunt examples
Inspiration
12+ outreach & PR email templates (that get replies & results)
Email Marketing
Prowly reviews: Pros & cons, pricing, features & more
PR Software
Digital PR Link Building (in 2026): Strategies, Tips, & More
Link Building
How to do PR for your beauty brand in 2026 (with examples)
Strategy
Media monitoring: 6+ tools, benefits & more
PR Software
How to write a PR report: Examples, templates & more
Basics
The 15 top PR blogs in 2026 (and their best articles)
Productivity
What is strategic communication & how to make your own comms strategy
Strategy
Reddit for public relations 101: How to get the most out of the platform
Social Media
How to get press coverage for your business or brand (without being annoying) in 2026
Brand storytelling is more important than ever. But what is it?
Storytelling
Guide: How to Contact Journalists (And Get Covered)
Establishing newsworthiness: the #1 hack to creating unique media pitches
Media Pitch
PRWeb vs PR Newswire: Are they worth it and what are the alternatives?
PR Software
4 Free PR Plan & Strategy Templates (+Our Top Tips & Tricks)
Press Release Guide
5 customizable PR report templates to save you time
Measurement
What Does a Public Relations (PR) Agency Do? Explained
The 15 best PR books (according to the experts)
How to write a company launch press release (and the biggest mistakes to avoid)
Press Release Guide
What is a press release, and do they even matter in 2026?
Press Release Guide
How to Write a Press Release Boilerplate: Step-By-Step Guide
Basics
9 powerful real-life examples of social proof
6 digital storytelling examples to get inspiration for your brand
Storytelling
Product storytelling: how to tell a compelling story around a technical product
The best time to send a press release [2026 update]
Best Practices
Our 10 favorite PR and comms newsletters for ongoing education in 2026
What is a newswire and how does it work?
Distribution
How to write press release headlines (examples & tips)
Distribution
Storytelling marketing: how to use it to crush your competition
Storytelling
What is a narrative story & how can it spice up your marketing?
Storytelling
The 8 best ads & commercials that tell a story
Storytelling
The Best Distribution Channel For Press Releases (in 2026)
Distribution
Fashion storytelling: How to make your brand unforgettable
Storytelling
How to do reactive PR in 2026
Strategy
11 legendary examples in corporate & business storytelling
Storytelling
13 brand story examples that are unique & utterly brilliant
Storytelling
Restaurant press release: How to, template, examples, tips & more
Press Release Guide
How to write a sports press release: Tips & templates
Press Release Guide
Top 10 PR Agencies & Firms for Restaurants [2026 update]
Top 12 PR Agencies & Firms for Nonprofits [2026 Update]
The 16 Top Digital PR Agencies in 2026 [Curated List]
Financial PR: Your Complete Step-By-Step Guide [2026 Update]
Strategy
How to Pitch Journalists (And Earn Media Coverage) in 2026
Media Pitch
Top 15 Tech PR Agencies & Firms [In 2026]
Why every PR agency needs an online newsroom
Strategy
Earned media strategy: How to, tactics, tips & more
Basics
PR Measurement: Which KPIs to track in 2026 (and how!)
Measurement
Prezly email notification settings
Personal settings
Privacy portal & adding a custom Privacy Policy link
Using Prezly
Legacy & depreciated plans
Prezly basics
Branding
Styling your Site
SEO settings
Configuring stories
Oops! I accidentally published a story too early
FAQs
A few lifehacks to make your Prezly experience sparkle
Tips & tricks
How to add placeholders to your Prezly story
Multimedia embeds
Using galleries for team photos
Multimedia embeds
How to follow up on a campaign
Campaigns
The 1st ever Prezly awards and some fun feature stats
Company News
7+ PR Tactics With Examples
Best Practices