Back in 2010, I worked at an agency where sending campaigns to the press… well, it wasn’t pretty. Analytics were non-existent. Multimedia was hosted on FTP servers no journalist could ever access, and even small attachments made emails bounce. Working as a team on the same list of contacts? Forget about it. We decided to build something better. Over the next four years, Gijs and I spent our evenings and weekends building Prezly: a tool that made it easy to share multimedia campaigns with the press. PR teams loved it.

But that was only the beginning. In the years since, communication evolved, and our users evolved with it. They began to think bigger. Suddenly great PR meant more than sticking a press release on a newswire. PRs were leading on content creation, social media, events and so much more. And as our clients’ needs changed, so did the software. Today, you can use Prezly for all your contact lists, publish anything from press releases to e-mags, and share your stories with the people that matter most. And as the industry continues to evolve, so will we.

– Jesse Wynants, Co-Founder