How to turn your news into a story, with Melanie Deziel

LIVE today, Thu 24 Feb at 16:00 CET: Join global expert in branded content and former journalist Melanie Deziel on how to think like a journalist & spot opportunities for storytelling around your brand.

Join live at 16:00 CET 🇪🇺 on Thursday 24th February 2022 (What time is that for me?)

Melanie Deziel is a master storyteller, from being the first editor of branded content at The New York Times, to writing the bestselling business communications book The Content Fuel Framework: How to Generate Unlimited Story Ideas. In fact, companies like Viacom, Discovery Communications and the Oprah Winfrey Network hire her to uncover their best brand stories and deliver them with authenticity and pizazz.

As a speaker, she's taught experts around the globe to brainstorm better, think like journalists and tell better brand stories. That's why she's here today.

Join Melanie to learn:

  • How to think like a journalist
  • How to make your stories irresistible to editors
  • How to spot opportunities for storytelling around your brand

RSVP below to watch live, and get the recording and write-up afterwards, or join the chat at

We'll see you there :)

Join the livestream!

When? Thursday 24th February at 15:00 GMT 🇬🇧 (What time is that for me?)

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Kate Bystrova

Kate Bystrova

Chief Storyteller, Prezly

Published February 2022