PR Roundtable | 15 October 2020

Pitching to podcasts

Podcasting is the world's fastest-growing content medium and it will only get bigger. So how can you get a slice of the action? Join podcaster, TV host and all-round Media Maven Christina Nicholson to learn:

  • Why podcasts are the #1 way to grow your brand

  • How to pitch podcasts for you & your clients

  • Essential gear & how to start

PR Roundtable 7 podcasts

How to get started in podcasting

There are currently over 34 million episodes published in Apple Podcasts. 55% of people in the US have listened to a podcast at least once in their lives, and the number of regular listeners across all demographics is on the rise. One thing is certain: podcasting is going to continue to grow.

So, how can you get a piece of the action?

In this episode of PR Roundtable, we interview podcasting guru and founder of Podcast Clout Christina Nicholson about all things podcasting, from getting your foot in the door to finding your own story to tell. Join us to learn:

Oh, and we understand that livestreams aren't everyone's jam, so we are excited to announce that you can now follow PR Roundtable as a podcast! The first episode, "What can we learn from gaming PR?", is available now wherever you get your podcasts :)

Thank you for joining us!

Show notes

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PR Roundtable is an ongoing series of livestreamed shows where we ask comms experts to share their experience and answer your questions. Sound like it's right up your alley?

Meet our expert

Christina Nicholson

Christina is the host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists.

Christina started her PR agency, Media Maven, after working as a TV anchor and reporter for more than 10 years with an infant and toddler at home. In four years, she grew Media Maven to a million dollar business with a remote team… and added another baby at home during that time!

You can still see Christina in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, and read her work online in Huff Post, Thrive Global, Inc. Magazine, Business Insider, Fast Company and Boss Babe. She was selected as an Oprah Magazine Insider and Ambassador out of thousands of applicants.

Christina also has a local lifestyle and family blog, Christina All Day.

Here's how they did it

Read these latest case studies to find out how some of our favorite clients got to pitch perfect.

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