What can we learn from gaming PR?
Join us live to find out what makes the heroes at Iceberg Interactive and Perfect World excel at PR, and how you can use their strategies for your business. You'll learn:
How to use gaming PR strategy in your industry
How to achieve global outreach with a small team
How to look beyond journalists to get the word out
Iceberg Interactive is an indie games publisher founded in 2009 by an international group of games industry veterans. Today, Iceberg has 50+ PC and console games on the market.
Perfect World Entertainment is a leading online publisher of live service games in North America and Europe. The company’s popular live service MMO games include Neverwinter, Star Trek Online and PWI, and have cumulatively grossed $500m+ to date.
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