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Measurement

Know what works and what does not with your PR efforts. Learn how to effectively measure your campaigns success.

Advertising value equivalency is outdated – here’s what to use instead

Calculate Share of Voice: How to & Use Cases

How to Use Unique Visitors Per Month (UVPM) Metrics in PR and Its Alternatives

5 customizable PR report templates to save you time

The magical formula for calculating PR value ✨

PR Measurement: Which KPIs to track in 2025 (and how!)

How to write a PR report: Examples, templates & more

Media monitoring: 6+ tools, benefits & more

The top PR metrics to measure in your 2025 KPIs

The best PR analytics tools to measure your PR efforts in 2025

Guide: The 30+ Best Digital PR Tools & Software [In 2025]

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