Email Marketing

Cut through the email Inbox noise by following these PR email marketing tactics. Ensuring deliverability and coverage.

Academy: 5 successful feature story pitch examples (that had stellar results)
Email Marketing

5 successful feature story pitch examples (that had stellar results)

Most media pitches are really bad. Let's make them better.
Academy: Press release distribution: The what, where & who of press releases
Email Marketing

Press release distribution: The what, where & who of press releases

Hey, we're not here for grammar.
Academy: How to write & send a press release email pitch that maximizes your chances of media coverage
Email Marketing

How to write & send a press release email pitch that maximizes your chances of media coverage

Step-by-step guide to planning your strategy, data on what makes the most successful emails, and templates to get you to pitch perfect.
Academy: How to build a better PR media list (+ the best tools & template)
Email Marketing

How to build a better PR media list (+ the best tools & template)

If buying media lists is evil, what's the alternative?
Academy: The Pros and Cons of Buying Media Lists
Email Marketing

The Pros and Cons of Buying Media Lists

There has been a lot of discussion recently in PR about whether or not buying media contact lists or databases is a good practice. Here we break it down so you can make your own decision about what to do.
Academy: How to Write the Best Email Pitch, Backed by Numbers
Email Marketing

How to Write the Best Email Pitch, Backed by Numbers

Here's everything it takes to write the best email pitch and increase your earned media opportunities.
Academy: How to send out a press release? We analyzed 1 million subject lines
Email Marketing

How to send out a press release? We analyzed 1 million subject lines

Yes, that is too many pitches. Here's what we found 🕵️‍♀️
Academy: 3 Ways to Think Outside the Pitch Email
Email Marketing

3 Ways to Think Outside the Pitch Email

Academy: The Anatomy of a Pitch Email
Email Marketing

The Anatomy of a Pitch Email

Academy: How to improve the deliverability of your email pitches
Email Marketing

How to improve the deliverability of your email pitches

Want to make sure your pitches reach those journos? Here are a few things you can do to improve the deliverability of your emails (and keep out of spam!)