01 · BUILD
Launch a newsroom on your domain.
Choose a theme, add your branding, and go live in minutes, without developers or design bottlenecks.
- Mobile-friendly newsroom themes
- Hosted on your domain
- Translate in 60+ languages
Online newsroom software
Your news,
easy to cover.
Publish stories, press releases, and media kits on a branded newsroom that journalists can find, search, and cover, even when you didn’t pitch them.
14-day free trial. No credit card required.
Rated 4.7 out of 5 on
Trusted by 1,900+ PR and communications professionals, from global brands to agencies.
“Our coverage increased exponentially after we implemented our Prezly newsroom properly and set it up on our website.”
Isabell Cordes
Customer story
Inbound PR on your own domain
Publish once.
Publish once.
Get found by journalists.
Everything journalists need to cover your story, in one branded newsroom your team runs without developers.
02 · PUBLISH
Make your news easy to cover.
Share your press in one searchable newsroom, with media kits journalists can download. They can cover your story without a pitch.
- Publish multimedia stories
- Create downloadable media kits
- Easy for journalists to navigate
03 · GROW
Bring journalists to you.
Add subscribe forms, publish stories search engines and AI assistants can read, and keep some newsrooms private.
- Add journalist subscribe forms
- Ready for search engines and AI
- Create invite-only newsrooms
04 · REPORT
See which stories get attention.
See what journalists read and download in your newsroom, and use it to plan your next announcement.
- Monitor page views, bounce rate, and more
- Log earned media coverage
- Invite your team members
Put your newsroom live today.
Pick a theme, add your branding, and publish. Moving from another newsroom? Our team moves your stories for you, free.
Newsroom examples
Real newsrooms,
Real newsrooms,
built with Prezly.
See how PR teams at Sony, reMarkable, and Tivio Studio publish their news on Prezly.
See more newsroom examples
One part of the process
Your newsroom is the start.
Your newsroom is the start.
Prezly does the rest.
Every story you publish connects to the tools that help you earn coverage.
PROVE
Track your results.
See who visits your newsroom and log the coverage you earn.
Explore PR reporting
Free help switching to Prezly
Move to Prezly. We’ll help.
Our team handles your move, free of charge. Tell us what you use today, and we’ll help bring your press releases, newsroom content, and contacts into Prezly.
We’ll help you move, and keep supporting you after.
Our support team typically replies in under 5 minutes.
What our
customers say
With Prezly, we can make journalists' jobs easier. They can easily find what they're looking for in one simple package.
Annelies NauwelaertsIKEA
But for me, it's just perfect that Prezly is one tool that combines everything.
Manon AckeTwo is a Crowd PR
One of the things I like the most about Prezly is their support team - the team is always there to help.
Victoria ChernihGasoline Media
Frequently asked
questions.
Still have a question about online newsrooms? We’re happy to help.
Book a demoWhat is an online newsroom?
An online newsroom (also called an online press room or media room) is the part of your website where you publish press releases, company news, and media kits for journalists. With Prezly, you run it yourself: it lives on your domain, matches your brand, and comes with search, subscribe forms, and analytics built in.
Why do I need an online newsroom?
Journalists look for information on their own schedule. An online newsroom gives them one place to find your latest news, images, and contacts, so they can cover your story without waiting for a reply, and it keeps working between pitches.
How does this integrate with my existing website?
Your Prezly newsroom is hosted on your own domain and styled with your logo and colors, so it feels like part of your site. Link to it from your main navigation and journalists move between the two without noticing. You can also pull your stories into your own site with RSS, JSON feeds, or the API.
Do I need to install anything?
No. Prezly hosts your newsroom for you. Choose a theme, add your branding, and publish, without developers.
Can I use stories to publish press releases?
Yes. A story can be a press release, a company announcement, or any news you want to share, with images, video, and downloadable attachments. Publish it to your newsroom and send it to journalists by email from the same place. More on press release software.
Do newsroom stories help SEO?
Yes. Your newsroom is visible to Google and Bing by default, with an automatic XML sitemap and news article structured data on every story. Translated stories link to each other, and embargoed or private stories stay out of search. On Standard and Enterprise plans you can also set meta titles and descriptions and connect Google Search Console.
Can AI assistants like ChatGPT find my newsroom?
Your public stories are crawlable pages with structured data, a sitemap, and RSS and JSON feeds, so search engines and AI assistants can read them. Nobody can guarantee an AI tool will cite you, but a newsroom on your own domain gives them one up-to-date, authoritative source for your company news.
What powers your newsroom analytics?
Newsroom analytics are built into Prezly. Privacy-friendly tracking from Plausible shows page views, visitors, and bounce rate for every story, and it follows your newsroom’s cookie and consent settings, including OneTrust. Want the data in your own tools as well? Add your Google Analytics or Segment ID to your newsroom.
How much does an online newsroom cost?
It depends on your plan and team size. Compare what each plan includes on our pricing page, or try Prezly free for 14 days first.
Does Prezly offer a free trial?
Yes. You can try Prezly free for 14 days, with no credit card required.