Product Launch Press Release Examples
Learn how some of our customers are using Prezly to announce their new product.

Launch of a new (sub)brand

Able Carry's new fun-sized cooler launch


Arla Foods announces new, innovating coffee and tea drinks


Donna May London LAUNCH Two New Chunky Lip

Prezly's own monthly changelog announcement


Blended agency iO makes the communication of Assuralia future-proof, with a new branding and website.

New eyewear and fresh colorways in Oakley Paguro Collection

A beautifully crafted press release for a beautifully designed product


Hovia's new checkerboard wallpaper collection puts a twist on the trend

A single launch that prioritises the music, assets, and pre-order


Continue your journey
A list of articles from our Academy, filled with tips&tricks and more elaborate guides on what to do when you are launching your product.
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Press Release Guide
Press release for a (new) product with examples
Your brand is releasing a shiny new product, and you're ready to craft the perfect product press release to tell everyone. Let's discuss the best ways to get eyes on your goods.
Content Creation
Press release format 2023: The checklist for formatting a press release that rocks
Yes, you know what to write about. You've got the right angle. But how will you structure it to make it a showstopper?.jpg)
Content Creation
How to write a good press release that'll get picked up by the media
Lessons on finding your angle, writing your headline, creating a press kit and publishing your story, learned from more than 150 of the industry's top press releases.Publish a beautiful (product) press release in 5 minutes