Rebranding: 10 Media Pitch Templates & Examples (Free)

1. Use the table of contents to select the recipient you want
2. Choose the template that best matches your brand tone
3. Copy your chosen template into your Prezly pitch

Once you personalize and send your pitch, Prezly will give you real-time information on who has opened and read your email, so you'll know exactly when and who to follow up with.

Here's Jasper with a quick demonstration:

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Subject: [Brand name] unveils new brand identity
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​Dear [First name],
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​I wanted to share news of our recent rebrand. We’ve updated our identity to better reflect [new positioning or purpose] and what we’re building next.
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​Happy to send the visual assets, background, or speak further if this is relevant to your beat.
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​Best regards,
​[Your name]

Subject: Quick heads-up – we’ve rebranded
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​Hi [First name],
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​Just wanted to let you know we’ve rebranded – new look, new feel, same mission. It’s a shift that reflects where we’re headed next.
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​Let me know if you’d like to take a look or chat about the change.
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​Cheers,
​[Your name]

Subject: For your consideration – [Brand name] announces rebrand
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​Dear [First name],
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​We’re announcing our rebrand today – including a refreshed identity, messaging, and positioning around [brief context]. I’d be happy to provide a press kit or coordinate a quote if useful.
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​Let me know if it’s something your team might want to cover.
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​Kind regards,
​[Your name]

Subject: Rebrand just dropped
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​Hi [First name],
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​We’ve just launched our new brand identity – it’s a pretty big shift, and we’re excited to finally share it.
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​Happy to pass on visuals or more info if it’s something your team would be into.
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​Thanks,
​[Your name]

Subject: [Brand name] reveals new look and direction
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​Hi [First name],
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​We’ve rebranded to better reflect our values and what’s next for us. The new identity includes a fresh visual style and positioning around [theme or focus].
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​If it’s a fit for your blog, I’d be glad to send visuals, a quote, or more background.
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​All the best,
​[Your name]

Subject: We rebranded 👀
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​Hey [First name],
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​Just wanted to share our new look – we’ve rebranded and it’s feeling like a big refresh for where we’re headed.
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​Let me know if you’d like to check it out or need anything to include in a post.
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​Cheers,
​[Your name]

Subject: [Brand name] rebrand – new look + story
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​Hi [First name],
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​We’ve just launched our rebrand, and it reflects a big step forward for us in terms of design, messaging, and direction. If you think your audience might be into the story, I’d love to share visuals or help with content ideas.
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​Let me know what you think.
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​Warmly,
​[Your name]

Subject: New look, who dis?
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​Hey [First name],
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​We’ve rebranded – new vibe, same us. Thought it might be something fun to share or post about if it fits your style.
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​Happy to send over visuals or the backstory.
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​Cheers,
​[Your name]

Subject: Guest idea – talking brand evolution & change
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​Hi [First name],
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​We’ve just rebranded, and I thought it might be a strong story for your show. Our [founder/spokesperson] can speak to the process, the thinking behind it, and how we’re evolving.
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​Happy to share details if you’re open to exploring it.
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​Best,
​[Your name]

Subject: Rebrand + potential guest for your show?
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​Hey [First name],
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​Just wanted to share that we’ve rebranded, and it sparked some big conversations internally. If you’re ever looking for guests to talk about brand shifts or storytelling, I’ve got someone who’d be great.
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​Let me know if that sounds fun.
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​Cheers,
​[Your name]

200+ PR & Media Pitch Templates (Free w/Examples)

Use this free PR library to find the perfect email template for your next PR or media pitch. Simply copy and paste it, personalize, and hit send.