Manage relationships

Turn your organization’s contacts into relationships.

Prezly is a CRM tool for communication teams that want to build, understand and nurture relationships with their contacts.

Contact Profile
Stakeholder profile page
See how a stakeholder interacts with your stories

Go beyond names and job titles. Access everything you need to know about your contact from a single page down to how they interact with your content.

Every interaction is stored in a tidy timeline, including calls, emails, and notes. You'll never need to dig through a messy inbox or spreadsheet to figure out where a relationship left off.

Contact Profile
Manage relationships (CRM)
Segments and powerful filters
Organize and group your stakeholders

Get out of Excel hell! Gone with static, outdated lists! Prezly offers simple but powerful filters to keep all your contact lists up to date and easy to find.

Group contacts by tag, location, beat or industry and save those filters as a segment for quick access.

Manage relationships (CRM)
Keep your contacts up to date
Automatic bounce detection, easy contact merging
Keep your contact lists up to date

Spending hours sifting through numerous spreadsheets to find the latest phone number?

Prezly will tell you which contacts need your attention. Identify contacts with incorrect email addresses and get informed about potential dupes to keep your contact lists clean.

Keep your contacts up to date
Searching stuff
Full-text search
Find the contact you need

Use quick search and full-text search to find the right contact fast. Text, email and field matching allows you to find any person or organization when you need them the most.

Search notes, email addresses, email conversations, media outlets and any other information you're storing in your contact lists.

Searching stuff
Personalise your pitch
1-on-1 pitching
Personalise your pitch

Prezly helps you build relationships through content. Link a story, a social share or an Instagram post to your email pitch.

Every pitch sent looks awesome, comes from your own mailbox, has excellent deliverability and can be personalised.

Personalise your pitch
Notes and mentions
Notes, mentions, and email interactions
Collaborate on contacts

Building relationships for your organization is a team effort.

Store interactions to share knowledge with your team. Notify colleagues to get everyone on the same page in no time.

New team members can read through the entire history and get up to speed quickly.

Notes and mentions
Contact Management (CRM)
Contact Enrichment
Connect with your contacts on social

Prezly will find essential details about your contacts such as job titles, websites, social media profiles and location details.

You are in control, it's up to you to confirm the details and add it to the profile for future use.

Contact Management (CRM)
Contact Management (CRM)
Log coverage & analyse story reports
See what contacts are writing

Store coverage items (clippings) in a contacts' profile and link them directly to the client or story that initiated the coverage.

The story report page gives you an overview of all email distributions, 1-on-1 emails and the coverage you landed showing activities and results in a single overview.

Contact Management (CRM)
Contact Management (CRM)
Mailbox integration
Automatically log email conversations

So many details about a relationship live in your team's mailbox. Tap into that information by linking up your mailbox with Prezly.

Mailbox integration will automatically pull in previous and future email conversations your team had with a specific contact to keep everything in one place.

Contact Management (CRM)
Contact Management (CRM)
Star ratings
Identify the health of the relationship

Having someone's email address doesn't mean anything. Getting someone to engage with your content does.

Prezly generates star ratings for every contact based on the contact's engagement with your stories. The star rating can be used as a filter to find highly engaged contacts with a specific interest or beat.

Contact Management (CRM)
Contact Management (CRM)
Import and export
Bring your contacts into Prezly

Import your existing contact spreadsheets into Prezly. We help you import the lists into contact profiles.

At any moment you can export your whole list or specific contact out and download it as an Excel.

Contact Management (CRM)
Contact Management (CRM)
GDPR Compliant
Respect your contacts’ privacy

Hoping you can process all your contacts’ personal data under “Legitimate Interest”? Think again. Journalists have a right to privacy just like anyone else.

We give your contacts the tools to request and manage their personal data your organization has on them. Every email footer sent from Prezly contains an unsubscribe link and a data request link.

Contact Management (CRM)

How does Prezly work?

Manage all your stakeholders

Nurture and understand relationships using a CRM built for PR professionals.

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Publish your stories

Publish and share your story online through stunning newsrooms.

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Deliver your news

Send your story to media and online influencers via email and social media.

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