Get insights on your PR strategy’s performance and where to focus next. Track journalist engagement, newsroom activity, earned coverage, and more.
500+ leading PR teams use Prezly to track their PR strategy’s performance
Monitor contact activity from a clear timeline view. Know exactly which journalists are interacting with your campaigns, reading your latest stories, and subscribing to your newsroom.
- Real-time contact activity timeline
- Measure email engagement
- See story & newsroom engagement
Know at-a-glance which emails perform best with our straightforward campaign reports. Easily spot bad contacts in your list by seeing which emails went undelivered.
- Auto-generated campaign reports
- Report on opens, clicks, deliveries, & unsubscribes
- Identify "bad" contacts
Careful contact management and watchful relationship building are keys to success in PR, and the analytics from Prezly help us to adapt strategies where needed.
See how much traffic each of your stories is getting, and where that traffic is coming from. Know who from your list is reading your content by browsing at the contact level.
Track visits, traffic sources, & contact engagement
Privacy-first analytics from Plausible
Integrates with Google Analytics
Log any social mention, online coverage, or offline coverage you receive. Link any logged coverage to a journalist in your contact list and a story in your newsroom. Already have a coverage tracker? Use our API to sync it to Prezly.
- Log earned coverage
- Send earned coverage reports
- Sync to your media monitoring tool with our API
Prezly offers all the tools you need to earn more media coverage
Pitch your stories
Send personalized email campaigns on behalf of your team, complete with multimedia bells, whistles, and analytics.
Build your contact list
Create an active list of journalists so you always target the right audience with your message.
Set up your newsroom
Create a home for your Press Releases by publishing them in a fully branded, multinational newsroom.
Still have a question? Contact us! We’ll be happy to help you.
Join 500+ PR teams already loving Prezly
Take the stress out of contact management and distribution with a dedicated outreach CRM that your whole team can use.