A source of truth

A source of truth

A sports and location focused newsroom, Canada West have done a great job with their layout and matching up of their branding to make this a go-to asset for their media team.

Notice the date stamp on each post. This immediately shows that not only is the page well maintained (and therefore likely to reply promptly to media queries), it also lets readers know how frequently they can expect to see updates – a valuable thing when it comes to planning those content calendars.

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