A wealth of visuals

"When you've got such a visual product, your emails have got to look good." – Nicole Yeardley, Wallsauce

For an example of a beautiful, visually rich newsroom, check out Wallsauce. Not only do they consistently use high-quality pictures for their story overview cards, they curate a really wonderful media gallery within their newsroom – just take a look.

As a result, the whole newsroom functions as a really chic and easy-to-use press kit. (Want to make your own online press kit? Here's what you'll need.)