Privacy Portal and your Custom Privacy Policy link

You can now customize the privacy feature that allows people to unsubscribe from your communications quickly and easily

What is the Privacy Portal?

The privacy portal gives you greater control over how your subscribers view your content, and how they can opt out of receiving your communications.

Enabling this option (which is toggled ON by default) will add an unsubscribe link to any communications sent from your Prezly account, as well as to the footer of your newsroom.

Disabling the Privacy Portal will remove this link from your newsroom and future emails.

How to enable your Privacy Portal

  1. From the main Prezly dashboard, click the ⚙️ gear icon to go to your Newsroom information settings
  2. Scroll down to Settings and click Advanced
  3. Under the Time & Date section, you will see the shiny new Privacy Policy section.

Privacy Policy options

You will have 2 options:

  • Enabled (option toggled green): This is the default. With Privacy Portal enabled, your subscribers will be able to easily unsubscribe from your communications. When enabled, unsubscribe links are added to your newsroom and campaign footers
  • Disabled (option toggled grey): When disabled, your newsroom and campaigns will not display the option to unsubscribe

Please note that all the recently launched Prezly themes require the Privacy Portal to be enabled.


Meanwhile, custom themes built for Enterprise Plans will not support the Privacy Portal feature.


If you are on a Premium or Enterprise Plan, you have the option to add your own custom privacy policy link to your newsroom's subscription form.


By default, the Privacy Policy link automatically directs to the standard Prezly Privacy Policy page. You can replace this with your own policy page by entering its URL into the Custom Privacy Policy link field in your newsroom settings.

Find this option in Newsroom settingsPrivacy settings


Updated April 2022

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