Newsroom Themes: Adding Character to Your Layout

Newsroom Themes: Adding Character to Your Layout

You can really make your Newsroom pop with our beautiful and customizable themes! Themes allow you to professionally showcase your brand by changing up how your content is displayed on your Newsroom

In this guide, we will explore:

Introduction to Newsroom Themes

A Newsroom Theme is simply the layout of your Newsroom. A theme will determine how your different stories are showcased on your main page (the Newsroom). There are currently three ready-made layouts available, each with its own characteristics. Check them out!

Staggered theme


Staggered beautifully showcases your content in a cascading, artfully layered card presentation. This layout is great when you want to add some variation and depth to your card arrangement. The look is both clean and artistic, making this a fun and professional design option. You can see this theme in action here.

Check out how Isuzu is using Staggered theme!

Staggered theme would be a great option for:

  • Art showcases
  • Creative blogs
  • Press kits
  • Portfolios
  • Image galleries

Grid theme


Grid theme features cards displayed in organized rows that can be customized to showcase your content in a way that is consistent with your branding. The cards are more uniform than Staggered, providing a crisp look that beautifully balances images and text. Check out an example of this fantastic theme here.

Or take a look at how Brussels Airlines and Samsung Belgium are using the Grid theme!

Grid theme is great for:

  • Pressrooms
  • Media galleries
  • Multimedia blogs
  • Article showcases

Classic theme


Classic is our original, tried-and-true theme! It lays out the content in a clean, customizable arrangement that highlights the most recent story at the top for easy navigation and to keep your audience up-to-date on the newest info. Check out our Classic layout in real-time here!

See how McDonald's Belgium is making the Classic theme shine!

Classic theme works perfectly for:

  • Pressrooms
  • Help centers
  • Internal news releases
  • Media kits

You can check out these 10 gorgeous Newsrooms for more inspiration!

How to Customize Themes

These theme layouts are great, but let's play around and make them your own. You can add colors, fonts, logos, customize your card style, and more!

To get to your Theme options, go to your Newsroom (by clicking Stories up on the top banner) and click the gear ⚙️ next to your Newsroom. This brings you to your Settings.

Under DESIGN, click Themes


Go to your chosen Theme and click Settings


✨  Now the magic happens! ✨

Content options

First, you have the option to show subtitles and show the date of publication right on the newsroom.


Theme colors and fonts

Most brands will have a color palette as determined by your company's design specifications. Prezly Newsrooms can be customized to artfully reflect this through hex codes.


Card style

You can change the look and feel of your cards to match your brand's aesthetic, even allowing for more color and styling options. These options are only available for Staggered and Grid themes.



Changing the style and color of your font is a great step in allowing your Newsroom to reflect your unique branding. Use hex codes and your favorite font to jazz up your Newsroom's aesthetic.



CSS and Javascript

If you are on the Premium or Enterprise Plan and have some more heavy-duty customizations to make, feel free to get creative with the CSS & Javascript editors! Find out more about these customization options here.

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