Every industry is different, and every agency or in-house department has their own way of doing PR. It isn’t easy for agencies to choose the right tools to fit with their approach of distributing press releases. Do they build a custom solution from scratch or do they buy an existing solution that other agencies use? In this blog post we’ll outline how to build your own social media press release toolset.
13% of the traffic on our press rooms is coming from mobile devices. These people only stay on the page for 21 seconds, compared to the 2 minutes 2 seconds on computers. This means that a lot of users aren’t seeing your content in good conditions. These numbers have been a thorns in our eyes for a […]
We came across this great infographic on prmarketing.com a few days ago about the importance of your brand’s online presence. The statistics are eye-opening – for example, did you know that 1 in 9 people on Earth are on Facebook! If that’s not enough to make you invest in online PR, have a look below […]
We’ve always built Prezly with the intent to take the concept of a press release, which originated purely as a medium to communicate with journalists, and take it one step further. Prezly releases are meant for influencers in the broad sense of the word. Everyone who has Twitter followers or a Facebook account has the […]