Aaah, good old urls. We use them daily, we all know how they work. But seldom do we take the time to reflect on how important they actually are. Every url is a key that opens one specific door. Behind that door you’ll find a certain bit of content. This can be an article, an […]
In the past, many of our press rooms using a custom domain have encountered issues with multiple versions of the same content on different URLS. For example Proximity/BBDO is using a custom press room domain press.proximity.bbdo.be, at the same time Prezly still hosts the “normal” press room url (proximity-bbdo.prezly.com). This creates two problems: Search engines […]
By popular request we decided to bump up two change requests in Prezly’s roadmap. Press room visibility From now one you can set the Press Room visibility allowing you to set-up a “non-indexable” press room that will not be indexed by search engines. Visit your press room settings > google analytics and visibility page to […]
Our client advertising agency Famous created an initiative that makes it possible to turn the ‘not found pages’ on sites into missing children messages. Via Notfound.org we joined the 1490 websites that help find missing children with their error pages. Read more about the beautiful initiative on the press release of Famous.
If your press releases don’t include video, here’s a persuasive reason to start adding it to your media pitches pronto: according to Pressfeed’s 2012 Online Newsroom Survey, three out of four journalists say they want press releases to include video. The survey also revealed that just 43% of PR professionals think video is important to […]